{"id":7937,"date":"2025-04-04T11:52:26","date_gmt":"2025-04-04T11:52:26","guid":{"rendered":"https:\/\/paybis.com\/blog\/?p=7937"},"modified":"2025-04-29T06:11:21","modified_gmt":"2025-04-29T06:11:21","slug":"pay360-payments-event-review","status":"publish","type":"post","link":"https:\/\/paybis.com\/blog\/pay360-payments-event-review\/","title":{"rendered":"Discussing the Future of Crypto Payments at Pay360"},"content":{"rendered":"\n

The Paybis event tour continues. This time, we wrapped up March with the Pay360 event, a massive conference for all things connected to payments. This year, Pay360 housed over 6,000 attendees, featuring 120 exhibitors and 200 industry-leading speakers.<\/p>\n\n\n\n

As global payment technologies continue to change and evolve with new advancements, Paybis will become a bigger part of helping to bridge the gap between traditional finance and digital assets.<\/p>\n\n\n\n

<\/a>Pay360 2025 is Pushing the Boundaries of Innovation<\/h2>\n\n\n\n

The 2025 edition of Pay360<\/a> was a true blast, taking place in London from March 25th to 26th. From discussions on the rise of embedded finance, and the growing importance of digital identity in payments, to the role of blockchain in securing financial transactions.<\/p>\n\n\n\n

The event has a strong focus on customer-centric payment experiences, emphasizing the need for frictionless, secure, and instant transactions. This year specifically, Pay360 included important talks on regulatory updates and the rising importance of better compliance if businesses want to incorporate blockchain technologies. <\/p>\n\n\n\n

Our team flew out to the UK to present a selection of advanced products<\/a>, showcasing how businesses can easily integrate crypto payments into their ecosystems. <\/p>\n\n\n\n

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<\/a>EMIs and VASPs Collaborating for Seamless Crypto Integration<\/h2>\n\n\n\n

One of the most important topics that seems to have dominated most discussions is the new collaboration trend between Electronic Money Institutions (EMIs), Virtual Asset Service Providers (VASPs), and Crypto Asset Service Providers (CASPs).<\/p>\n\n\n\n

Granted, it\u2019s a mouthful for a single sentence, but what it means is that these partnerships are creating new and simplified crypto experiences for the end user who may not necessarily have deep knowledge of digital assets.<\/p>\n\n\n\n

That’s why, to help mainstream adoption accelerate, here at Paybis, we\u2019re actively working to make crypto transactions more accessible, secure, and frictionless.<\/p>\n\n\n\n

<\/a>Paybis on The C-Suite Podcast<\/h2>\n\n\n\n

Crypto adoption is progressing, but there simply aren\u2019t enough providers who can offer the right service for businesses. Konstantin Vasilenko, our CBDO and co-founder, spoke<\/a> with Graham Barret on The C-Suite Podcast<\/a> about Paybis\u2019 role in boosting crypto liquidity. The Paybis platform ensures users can buy, sell, and transact with crypto seamlessly.<\/p>\n\n\n\n

Other highlights from this discussion include the rising trend of integrating financial services directly into business platforms and why businesses are turning to stablecoins for transactions, remittances, and treasury management.<\/p>\n\n\n\n

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<\/a>The New Currency in Payments<\/h2>\n\n\n\n

Adding the possibility to transact in crypto boosts personalized customer experience and opens up new markets with untapped potential. That’s why Paybis<\/a> develops solutions and tools for businesses in different sectors to integrate crypto payments. Here\u2019s a short list of our main products:<\/p>\n\n\n\n