Passwordless Login: No More Double Authentication
Passwordless login eliminates double authentication and fast-tracks user conversion.
Incorporating third-party or white-label on-ramp solutions into your website often comes with the challenge of double authentication. This means that users are required to log in once on your platform and then face another login prompt when engaging with the integrated widget.
We recognize that this not only introduces unnecessary complexity but also creates a disjointed experience for users who rightfully expect a unified interaction with your brand.
Let’s talk about the password chaos. Everyone’s been there – juggling passwords stored in various places like Chrome, Apple Vault, 1Pass, and whatnot. While these tools offer convenience, they’re far from the flawless cross-device solution we crave. Who wants to struggle with password mismatches or the inconvenience of being locked out on one device?
The digital realm is evolving fast, and it’s all about delivering the slickest, most user-friendly interactions. People demand smoothness, and any friction can lead them to ditch your platform quicker than you’d imagine.
That’s why, rather than creating a multi-layered login process, we took an approach to create a flow so elegant, yet secure, that you barely notice it – Passwordless login.
Imagine a world where users glide through login hassle-free. No more multiple authentication layers, no more struggling to remember which password goes where. Our solution? A one-time secure login that’s so smooth, it feels like a digital velvet rope.
We’re not just simplifying the user experience; we’re disrupting it for the better.
By taking a user-centric approach, we eliminate the need for passwords and one-time passwords (OTPs), streamlining the authentication process for your valued customers. With this seamless integration, your users can enjoy a fluid journey from start to finish, empowering them to focus on what truly matters – elevating UX and allowing customers to complete their cryptocurrency transactions.
In this article, we explore Paybis’ Passwordless Login, what it is, and how it works. By enabling this feature, you can not only reduce friction for your customers but also fortify your platform’s competitiveness among other crypto-buying solutions.
Table of contents
What is Passwordless Login?
Passwordless login is a user authentication feature that addresses the issue of double authentication when integrating third-party or white-label on-ramp solutions into websites.
With conventional setups, users are required to log in twice – first on the website or app itself and then again when interacting with the integrated widget, which can be cumbersome and counterintuitive.
To overcome this challenge, Paybis offers a passwordless login feature that improves UX by keeping the sense of continuity intact.
With passwordless login, users only need to log in once to the partner’s website or app as usual. Once the initial authentication is completed, they can seamlessly proceed to buy any cryptocurrency from the offering without the need to log in again when interacting with the Paybis widget.
The process is straightforward and user-friendly, eliminating the need for passwords or One-Time Passwords (OTPs). Users simply log in to the partner’s website or app, and from there, they can continue with their transactions without any clunky double authentication or disconnected experience.
The beauty of passwordless login lies in its full integration into the partner’s site or app. It maintains a seamless flow for the user, providing a consistent and intuitive experience throughout their crypto-buying journey. By removing the extra login step, partners can enhance their user experience, leading to a more satisfied user base and increased conversion rates.
Why Implement Passwordless Login?
Double authentication is a stumbling block for businesses that leads to a fall in conversion rates.
Research shows that for every second spent trying to get through the login process, drop-off rates shoot up by 7%. Meaning mere seven seconds of delay in user login can potentially cut your conversions by half!
Repeated Login is Obsolete
At its core, Paybis’ passwordless login delivers a better crypto buying experience by removing the redundancy of multiple logins. Users no longer find themselves caught in a loop of repeated authentication. By implementing passwordless login, Paybis partners can break free from the archaic convention and offer their customers a seamless, unified experience.
Convenience Improves Brand Recall
Imagine a scenario where users can effortlessly navigate through your website or app, and when they wish to delve into the world of cryptocurrencies, they seamlessly transition to the integrated widget.
Users’ authentication is securely maintained throughout the entire transaction process. This cohesiveness and convenience will keep you on top of their minds every time they want to purchase crypto.
How Does It Work?
Paybis’ passwordless login feature is simple and straightforward. It eliminates the need for users to log in again when interacting with the integrated widget, providing a seamless experience from beginning to end.
Here’s a brief overview of how it works:
- Integrated Partner Initialization: When partners integrate Paybis’ widget into their website or app, they initiate the process by passing an authentication token (a piece of data used to verify the identity of a user or device during the authentication process) to Paybis.
- Token Validation: Paybis verifies the validity of the authentication token received from the partner. If the token is valid, it indicates that the user has already logged in to the partner’s platform.
- Eliminate Double Authentication: Since the user’s authentication has already been confirmed by the partner, Paybis’ widget does not require the user to enter their email or a one-time password (OTP) again. This streamlines the user experience, eliminating the need for double authentication.
- oneTime Token Generation: The process for passwordless login is straightforward. When the user is already logged in on the partner’s website or app, the partner makes a request to Paybis with specific parameters. Paybis responds by generating an oneTimeToken and including it in the response along with the requestId.
- Smooth Widget Initialization: The partner retrieves the oneTimeToken from the response and passes it as an extra parameter during the initialization of Paybis’ widget.
- Automatic Login: Upon widget initialization, Paybis verifies the supplied oneTimeToken. If the token is valid, the user is automatically logged into the widget without the need for email verification or OTP entry. This means the user can directly proceed with their desired crypto purchase, creating a seamless and frictionless journey within the widget.
Conclusion
Paybis stands out as one of the pioneering platforms to introduce the passwordless login feature, providing a significant competitive edge over other crypto-buying solutions.
The long-awaited implementation of this feature has been warmly welcomed by partners, enabling them to create a more enclosed ecosystem experience for their customers.
As a Paybis partner, you can enable or disable the passwordless login feature at any time as per your unique needs and priorities. The option will always be available to you.
Contact us today for a demo of the Paybis White Label On/Off-Ramp
Disclaimer: Don’t invest unless you’re prepared to lose all the money you invest. This is a high‑risk investment and you should not expect to be protected if something goes wrong. Take 2 mins to learn more at: https://go.payb.is/FCA-Info
